The Victorian Cosmetic Institute Blog

Survey shows ageing fears

December 8th, 2009

AGEING FEARS
Almost one-third of Australian women under 35 feel over the hill, according to our study.
The Victorian Cosmetic Institute poll of 1500 women found 29 per cent of women aged 25 to 34 said they would consider non-surgical cosmetic procedures because they felt old and past their use-by date.
One-quarter of women in that age bracket said they would think about cosmetic procedures because they felt they always looked tired.
A further 10 per cent said they were tempted after seeing the results on Hollywood stars.
A quarter of women aged 18 to 24 also felt past their best, while 22 per cent said they always looked tired.
But only 3 per cent said celebrities getting cosmetic surgery made them more likely to follow suit.
Despite the misgivings, most women aged between 18 to 34 years thought they looked their age.
Almost 30 per cent thought they looked at least three years younger, while 48 per cent thought they looked their age.
Almost a quarter thought they looked at least three years older than their real age.
A spokesman for the institute, Dr Gavin Chan, said some women felt invisible regardless of their young years.
“It now seems women across the board feel they are either becoming invisible and not taken seriously or so worn out by their lot in life they feel old and tired,” Chan said.
“This feeling of invisibility seems to be worse at certain life junctures, after a relationship breakup, when things get tough in the workplace, after having a baby and when looking for a job.
“Women report feeling quite diminished by the reactions of employers, shopkeepers, bartenders and society in general.”

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